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Press and Media

     Please see the following print and television articles about Inventive Parent. 
     If you are a member of the media and would like to read our recent press releases, please follow these links.

     Please contact Carol Arnold at Arnold Communications, 877-718-4604, for more information.
"Entrepreneurial mom, inventor.  Car Seat Cozy creator finds niche for products online."  by Natalie Christenson, Portsmouth Herald Sunday, March 6, 2005. 
    " ...  Mullen pointed out there are thousands of parents around the globe that say to themselves in frustration, "If I could just find a way to keep my kid from unrolling the toilet paper," or "If I just had a way to keep my baby bundled," or if the parents are like Mullen they might ask, "If I just had a way to keep the blanket on the car seat instead of the floor." ... "
"Blanketing the world with baby products."  by Ulrika Gerth.  Foster's Daily Democrat, Feb. 28, 2005.
 "... Sharon Mullen runs an online business that has parents from Dover to Hong Kong asking for next-day delivery.    The need for items like the Weeblock, Preggie Pops and the Snuggle Nest is apparently universal. ..."
"Inventive Parent delivers solutions to challenges."  Atlantic News, Feb. 25, 2005.
"...  Being a  mom, I understand that it can be difficult to run out on a moment's notice," said Sharon Mullen, founder, president and CEO of Inventive Parent.       Customer service is of utmost priority, and Inventive Parent has thousands of satisfied customers throughout the world.   ...."
[Web-Site Review]  "Ingenious inventions."  Fit Pregnancy  June/July 2004
   "...  Moms know what moms need.  That's the idea behind Inventive Parent, a Web site that sells items like maternity pillows and anti-nausea lollipops that were created by problem-solving parents rather than corporate design departments.  The site is easy to navigate with products organized according to stages (maternity, preemie, newborn, etc.) and category (safety, travel, feeding, etc.).  ...."
"The Unmet Needs of Motherhood Bring Out the Entrepreneurial Spirit"  by Melinda Ligos.  New York Times Small Business, Oct. 2, 2003
   "...  Sharon Mullen, who started a Web site called Inventive Parent seven years ago in Hampton, N.H., to sell products created by parents, has an explanation for the proliferation of entrepreneurial mothers. . ..."
Lemelson-MIT Program Inventor of the Week, Child Care Products.  August 2002. 
   "...  Entrepreneur and inventor Sharon Mullen may be a perfect illustration of the saying, "Necessity is the mother of invention." This Hampton, New Hampshire wife and mother established her own company, Inventive Parent, in 2000 ...."
"The mothers and fathers of invention.  Inspired by their own needs, parents are creating and selling kids' products" by Don Aucoin, Boston Globe, 4/10/2002: 
     "... These new businesspeople are using their daily lives as a creative springboard, "inventing these products not because they work in some R&D department, saying 'If I were a parent, what would I need?' but from real, down-in-the-trenches knowing what they need, and what other people need too," said Mullen ...."
 

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